C’N'C DISRUPTED DIGITAL GENERATION FILM
C’N'C DISRUPTED DIGITAL GENERATION TEASER
Creative Direction by Al dente
Talent: Jeanne Damas & Martin Rocchia
Direction, Effects: by Lisa Paclet
Direction of Photography: Bertrand Le Pluard
Sound Design: Vincent Drux/Cymbalista Production
Styling: Larissa Giers
Styling Assistant: Eugenie Poumaillou
Make Up: Hugo Villard
DISRUPTED DIGITAL GENERATION
For its Spring Summer 2012 campaign the brand C’N'C is celebrating the digital generation using the Tumblr platform as its keystone.
With its Tumblr and videos, the C’N'C campaign embodied by Jeanne Damas, has drawn inspiration from this extraordinary visual experience where the image is exploited, deconstructed, re-blogged, reinterpreted.